Digital Marketing Operations Manager (Japanese Speaker)

About the role

Roche is hiring a Digital Marketing Operations Manager in Petaling Jaya, Malaysia, to deliver global digital marketing execution services through a centralized hub-based operating model. The role supports affiliate and business needs across campaign management, content, email, SEO, sales enablement, marketing automation, paid media, reporting and social media, using approved strategies, templates and standards. It involves managing service requests with increasing independence and accountability.

Key responsibilities

• Execute global and local digital marketing campaigns and campaign-related services through the Global Digital Hub (RSS)
• Manage service requests via the service management tool and direct stakeholder engagement, tracking progress and completion
• Create, adapt and maintain written and visual content assets using approved templates and standards
• Deliver email execution, including build, formatting, quality review, testing, scheduling and deployment
• Support website and SEO activities such as content updates, metadata, tagging and content structure
• Support sales enablement, marketing automation, social media, paid media and reporting
• Prepare recurring reports, performance summaries and operational documentation
• Perform quality checks and troubleshoot routine operational issues, escalating complex ones
• Monitor service queues and workloads, follow SOPs and contribute to continuous improvement
• Support onboarding and knowledge sharing for less experienced team members

Required profile

• Bachelor's degree in Marketing, Business, Communications, Digital, Information Systems or a related field, or equivalent practical experience
• 5+ years of experience in digital marketing operations, campaign execution, shared services, content production or marketing services
• Experience in a service delivery, shared services, hub or centralized operations model is preferred
• Ability to work in a distributed hub structure with team members in multiple locations

Required skills

• Strong understanding of digital marketing execution across campaign management, content, email, social, marketing automation and reporting
• Attention to detail, accuracy and process discipline
• Ability to manage multiple requests and priorities in a deadline-driven environment
• Service management, workflow, intake or ticketing tools preferred
• Familiarity with digital marketing platforms, content systems, CRM, marketing automation, reporting tools and collaboration platforms is an advantage