Marketing Executive – Student Recruitment

About the role

The Marketing Executive (Student Recruitment) will support City University Malaysia in promoting its academic programmes and attracting prospective students. This contract position is based on‑site in Petaling Jaya and focuses on driving enrolment through targeted marketing activities.

Key responsibilities

• Develop and execute marketing campaigns aimed at prospective students.
• Collaborate with academic departments to create compelling programme content.
• Manage social media channels, email newsletters and digital advertising to increase visibility.
• Organise open days, webinars and campus tours to engage candidates.
• Track campaign performance and report on recruitment metrics.

Required profile

• Strong interest in higher education and student recruitment.
• Excellent written and verbal communication skills.
• Ability to work independently and meet deadlines.
• Detail‑oriented with good organisational abilities.

Required skills

• Proficiency in using standard office software (e.g., Microsoft Office).

What we offer

• Competitive monthly salary ranging from RM 2,500 to RM 3,500.
• Opportunity to gain experience in higher‑education marketing.
• Dynamic on‑site work environment in a reputable university.