Marketing Intern – Hands‑on Campaign Experience

About the role

Join Bosch Group’s Marketing team in Petaling Jaya as a Marketing Intern. You will gain practical exposure to the full lifecycle of marketing initiatives, from strategy planning to execution, while supporting brand and product activities across digital and offline channels.

Key responsibilities

• Support the execution of marketing campaigns on digital and offline platforms.
• Assist in managing brand initiatives to ensure consistent messaging.
• Help plan and coordinate marketing materials such as brochures, digital content, and promotional items.
• Conduct market research and competitor analysis to uncover trends and insights.
• Analyze campaign performance data and prepare basic reports.
• Coordinate with internal teams and external vendors for smooth implementation of marketing activities.
• Contribute to product launch preparations, event planning, and PR tasks including drafting press releases.

Required profile

• Currently pursuing a degree in Business, Marketing or a related field.
• Strong communication and teamwork abilities.
• Fluent in Mandarin.

Required skills

• Proficiency with Microsoft Office suite.
• Experience using editing tools.

What we offer

• Hands‑on experience with real marketing campaigns.
• Exposure to brand management and product marketing.
• Opportunity to work closely with cross‑functional teams.