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Skills
Experience
Commercial Manager, West Africa International Markets
Twinings Ovaltine Nigeria
2025-04 -
Led commercial strategy and business development across Sierra Leone, Liberia and The Gambia, managing distributors, demand, inventory, trade investment and market execution. Grew Ovaltine volume from 556 tons to 722 tons (+30%) in 14 months and increased weighted distribution from 51 % to 75 %. Delivered 68 % FY2025 volume growth in Sierra Leone and achieved an average GC contribution of 45 % across West African Anglophone markets. Designed targeted marketing activities delivering 2.1× ROI and built distributor capability programmes to strengthen execution standards.
Commercial Manager, National Sales & Trade Development
Coca‑Cola Hellenic Nigeria (NBC)
2023-11 - 2025-04
Managed commercial performance across multiple channels, delivering 15 % unit‑volume growth while overseeing approximately ₦35 B annual net sales revenue. Increased revenue from ₦26 B to ₦35 B through commercial execution, customer development and channel expansion. Negotiated and secured two new distributors, aligning demand forecasts, inventory requirements and promotional activity with Supply Chain, Finance and Marketing through monthly commercial planning reviews.
Languages
English
fluent
Last updated: 3 weeks ago